This Privacy Policy describes how Another Kind Studio (“we,” “us,” or “our”) collects, uses, and discloses your Personal Data when you visit or make use of our website at anotherkind.co.uk (the “Site”) and interact with our services.
1. Data Controller
Another Kind Studio is the data controller responsible for the processing of your Personal Data.
- Contact Email: hello@anotherkind.co.uk
 - Address: Another Kind Studio, Studio 24, Switchboard Studios, 50 Uplands Business Park, London E17 5QJ
 
2. Personal Data We Collect
We collect information from you when you interact with us through the Site, primarily to respond to inquiries and analyze our website performance.
| Category of Data | Examples of Data Collected | Purpose of Collection | 
| Contact Data | Name, Email Address, Phone Number, Company Name. | To respond to direct inquiries sent via our contact forms or email links. | 
| Usage Data | IP address, browser type, operating system, pages viewed, time spent on pages, referral source. | To analyze website performance, track user trends, and improve the Site’s content (via analytics). | 
| Communication Data | Records of correspondence, including any information you voluntarily send us. | To maintain records of communication and follow up on business inquiries. | 
3. Legal Basis for Processing (GDPR)
We only process your Personal Data when we have a valid legal basis, which is typically one of the following:
- Consent: Where you have explicitly given us consent to process your data for a specific purpose (e.g., signing up for a newsletter, if applicable).
 - Contractual Necessity: When processing is necessary for the performance of a contract we are about to enter into or have entered into with you (e.g., initial project proposals).
 - Legitimate Interests: Where processing is necessary for our legitimate business interests (e.g., analyzing web traffic to improve the user experience), and those interests are not overridden by your rights.
 
4. How We Share Your Personal Data
We treat your Personal Data as confidential and do not sell or rent it to third parties. We only share it in the following circumstances:
- Service Providers: We use third-party tools to help us operate the Site, such as Google Analytics for tracking website traffic. These providers are required to process your data only as instructed by us.
 - Legal Compliance: When required to do so by law, court order, or governmental authority.
 
5. Cookies and Tracking Technologies
The Site uses cookies to help analyze how visitors use the Site and to improve its functionality.
- What are cookies? Cookies are small files placed on your device.
 - How to manage: You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.
 - Analytics: We use tools like Google Analytics to gather data on visitor behavior (Usage Data). You can opt-out of Google Analytics tracking through Google’s settings.
 
6. Your Rights Under GDPR
Under UK data protection laws, you have the right to:
- Right to Access: Request copies of your Personal Data.
 - Right to Rectification: Request that we correct any information you believe is inaccurate or incomplete.
 - Right to Erasure (‘Right to be Forgotten’): Request that we erase your Personal Data, under certain conditions.
 - Right to Restrict Processing: Request that we restrict the processing of your data, under certain conditions.
 - Right to Object to Processing: Object to our processing of your data, under certain conditions.
 - Right to Data Portability: Request that we transfer the data we have collected to another organization, or directly to you, under certain conditions.
 
To exercise any of these rights, please contact us at hello@anotherkind.co.uk.
7. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We encourage you to review this policy periodically for any changes.
Last Updated: 21st October 2025