Bringing Syrian culture to the London street food scene.

We worked with the owners of Arnabeet, meaning cauliflower in Arabic, to create a unique symbol and visual identity for their brand, which brings Syrian culture and their delicious food to the London street food scene.

To accompany the cauliflower symbol we created a bold and geometric pattern inspired by traditional iconic Arabic tile designs. Final brand deliverables included aprons, menus and signage for their new pop up restaurant at the amazing Seven Dials Market.

arrowplus sign